{"id":438,"date":"2020-06-17T01:12:54","date_gmt":"2020-06-17T01:12:54","guid":{"rendered":"http:\/\/mkld.me\/?p=438"},"modified":"2023-02-07T07:14:12","modified_gmt":"2023-02-07T07:14:12","slug":"btech-vr","status":"publish","type":"post","link":"https:\/\/mkld.me\/?p=438","title":{"rendered":"BTech VR"},"content":{"rendered":"\n<h2 class=\"has-text-align-left wp-block-heading\"><strong><span style=\"color:#e55b59\" class=\"has-inline-color\">Brief<\/span><\/strong><\/h2>\n\n\n\n<p>BTECH\u2019s virtual reality (VR) stores are an upgrade from BTECH\u2019s megastores, where a small installation placed anywhere with no products can mimic a real store. Customers go inside and see the products up close and personal. They can compare them together and buy them on the spot. With the help of Bibo, the virtual assistant answering their inquiries, they are guided to purchase the product best suited for them.<\/p>\n\n\n\n<h2 class=\"has-text-align-left wp-block-heading\"><strong><span style=\"color:#e55b59\" class=\"has-inline-color\">Challenge<\/span><\/strong><\/h2>\n\n\n\n<p class=\"has-text-align-left\">Opening seasonal shops is difficult for companies with big products such as appliances. Moreover, it is usually very difficult to visualize size and space for customers.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"has-text-align-left wp-block-heading\"><strong><span style=\"color:#e55b59\" class=\"has-inline-color\">Impact and Approach<\/span><\/strong><\/h2>\n\n\n\n<p>Virtual reality pop up shop application that would display endless amount of products for customers in as small as 2.5m x 2.5m pop up shop.<\/p>\n\n\n\n<p>User centric design of games targeting non-gamers and senior age groups.<\/p>\n\n\n\n<p>Adjusting sizes of products before purchase to allow easier control<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"BTech VR Prototype Demo\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/hacR7SBdqiI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buying-a-washing-machine.png\"><img loading=\"lazy\" decoding=\"async\" width=\"685\" height=\"389\" data-id=\"208\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buying-a-washing-machine.png\" alt=\"\" class=\"wp-image-208\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buying-a-washing-machine.png 685w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buying-a-washing-machine-300x170.png 300w\" sizes=\"(max-width: 685px) 100vw, 685px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buy-tv.png\"><img loading=\"lazy\" decoding=\"async\" width=\"628\" height=\"375\" data-id=\"207\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buy-tv.png\" alt=\"\" class=\"wp-image-207\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buy-tv.png 628w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buy-tv-300x179.png 300w\" sizes=\"(max-width: 628px) 100vw, 628px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Bibo.png\"><img loading=\"lazy\" decoding=\"async\" width=\"654\" height=\"354\" data-id=\"205\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Bibo.png\" alt=\"\" class=\"wp-image-205\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Bibo.png 654w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Bibo-300x162.png 300w\" sizes=\"(max-width: 654px) 100vw, 654px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Picking-up-a-washing-machine.png\"><img loading=\"lazy\" decoding=\"async\" width=\"674\" height=\"372\" data-id=\"211\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Picking-up-a-washing-machine.png\" alt=\"\" class=\"wp-image-211\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Picking-up-a-washing-machine.png 674w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Picking-up-a-washing-machine-300x166.png 300w\" sizes=\"(max-width: 674px) 100vw, 674px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Laptops-and-tv.png\"><img loading=\"lazy\" decoding=\"async\" width=\"669\" height=\"393\" data-id=\"210\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Laptops-and-tv.png\" alt=\"\" class=\"wp-image-210\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Laptops-and-tv.png 669w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Laptops-and-tv-300x176.png 300w\" sizes=\"(max-width: 669px) 100vw, 669px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/choosing-washing-machine.png\"><img loading=\"lazy\" decoding=\"async\" width=\"675\" height=\"380\" data-id=\"209\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/choosing-washing-machine.png\" alt=\"\" class=\"wp-image-209\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/choosing-washing-machine.png 675w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/choosing-washing-machine-300x169.png 300w\" sizes=\"(max-width: 675px) 100vw, 675px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"628\" height=\"375\" data-id=\"207\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buy-tv.png\" alt=\"\" class=\"wp-image-207\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buy-tv.png 628w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buy-tv-300x179.png 300w\" sizes=\"(max-width: 628px) 100vw, 628px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"654\" height=\"354\" data-id=\"205\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Bibo.png\" alt=\"\" class=\"wp-image-205\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Bibo.png 654w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Bibo-300x162.png 300w\" sizes=\"(max-width: 654px) 100vw, 654px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"685\" height=\"389\" data-id=\"208\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buying-a-washing-machine.png\" alt=\"\" class=\"wp-image-208\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buying-a-washing-machine.png 685w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Buying-a-washing-machine-300x170.png 300w\" sizes=\"(max-width: 685px) 100vw, 685px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"674\" height=\"372\" data-id=\"211\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Picking-up-a-washing-machine.png\" alt=\"\" class=\"wp-image-211\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Picking-up-a-washing-machine.png 674w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Picking-up-a-washing-machine-300x166.png 300w\" sizes=\"(max-width: 674px) 100vw, 674px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"669\" height=\"393\" data-id=\"210\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Laptops-and-tv.png\" alt=\"\" class=\"wp-image-210\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Laptops-and-tv.png 669w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/Laptops-and-tv-300x176.png 300w\" sizes=\"(max-width: 669px) 100vw, 669px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"675\" height=\"380\" data-id=\"209\" src=\"http:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/choosing-washing-machine.png\" alt=\"\" class=\"wp-image-209\" srcset=\"https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/choosing-washing-machine.png 675w, https:\/\/mkld.me\/wp-content\/uploads\/2020\/06\/choosing-washing-machine-300x169.png 300w\" sizes=\"(max-width: 675px) 100vw, 675px\" \/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Brief BTECH\u2019s virtual reality (VR) stores are an upgrade from BTECH\u2019s megastores, where a small installation placed anywhere with no products can mimic a real store. Customers go inside and see the products up close and personal. They can compare them together and buy them on the spot. With the help of Bibo, the virtual [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":206,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,1],"tags":[31,32,6],"class_list":["post-438","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-projects","category-uncategorized","tag-appliances","tag-show-room","tag-virtual-reality"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BTech VR | mkld.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mkld.me\/?p=438\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BTech VR | mkld.\" \/>\n<meta property=\"og:description\" content=\"Brief BTECH\u2019s virtual reality (VR) stores are an upgrade from BTECH\u2019s megastores, where a small installation placed anywhere with no products can mimic a real store. 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